The NBA decided to make some changes with their jerseys by going with Nike after several years with Adidas.
Over the last couple of weeks many players have happily and excitedly been putting their new gear on display.
— Alykhan Bijani (@Rockets_Insider) August 10, 2017
Los Angeles Lakers guard Lonzo Ball decided it’s time he shows off his, along with the family brand.
Lonzo Ball: “I know you see the Nike jersey on … I’m still triple Bs, though.”
— SB Nation (@SBNation) August 11, 2017
The young guard posted the video with a lot of enthusiasm for his shoes, but fans weren’t really impressed.
Many took the time to comment on the post and make it clear they are not impressed with BBB shoes.
It is a smart move on Lonzo’s part though, making sure his family brand is getting the necessary publicity. Then again, they do say all press is good press.
Lonzo Ball wearing Big Baller Brand at the NBA rookie photo shoot for card company Panini today. pic.twitter.com/C781eKv59o
— Darren Rovell (@darrenrovell) August 11, 2017
This upcoming season will be a very important one for Ball and his family’s brand. If they expect people to buy their shoes, he will need to ball out this season.